Know exactly what turns traffic into WhatsApp conversations.
OneWa is WhatsApp CRO software. It turns a WhatsApp link into a trackable smart link and shows which website visits, sources and campaigns become WhatsApp conversations.
No card required.
What is OneWa?
OneWa is WhatsApp CRO software. It upgrades a plain WhatsApp link (a wa.me click-to-chat link) into a trackable smart link and connects every click to the website session, traffic source and engagement behind it.
WhatsApp CRO means measuring and improving how many website visitors start a WhatsApp conversation, using sessions, engagement and WhatsApp clicks together instead of raw click counts.
- Category
- WhatsApp CRO and website analytics software
- Core object
- WhatsApp smart link (a wa.me link with click tracking)
- Measures
- Sessions, WhatsApp clicks, UTM attribution, engagement, scroll depth, form submissions
- Number switching
- Primary and backup WhatsApp number on the same URL
- Setup
- One async script tag before the closing body tag
- Free trial
- 3 days, 1 website, no card required
- Access
- Owner, admin and viewer roles
Stop stitching together link shorteners, widgets and dashboards.
Smart WhatsApp links
Create campaign URLs, capture UTM attribution and switch primary and backup numbers without changing your ads or QR codes.
Website conversion analytics
Measure sessions, visitors, pageviews, WhatsApp clicks, engagement, bounce rate and content performance.
Full acquisition attribution
See source, medium, campaign, term, content and referrer performance at session level.
Behavior signals
Track active engagement, scroll depth, outbound clicks and native form submissions automatically.
Audience & technology
Break down traffic by device, browser, operating system, new or returning visitor and country where available.
Team-ready
Owner, admin and viewer roles, workspace isolation, subscriptions, API keys and super-admin controls are built in.
See the whole CRO picture, not four vanity numbers.
Where traffic came from, what visitors did, where they dropped off, and which sessions showed WhatsApp intent.
Start free for 3 daysAudience
06- Sessions
- Unique visitors
- New visitors
- Returning visitors
- Pageviews
- Views per visitor
Behavior & intent
08- Pages per session
- Engaged sessions
- Engagement rate
- Bounce rate
- Average session duration
- Average engagement time
- Average max scroll depth
- Lead quality score
Conversion
05- WhatsApp clicks
- Converted sessions
- Session conversion rate
- Form submissions
- Outbound clicks
Acquisition
07- UTM source
- UTM medium
- UTM campaign
- UTM term & content
- Referrers
- Top landing pages
- Top content pages
Technology & timing
06- Devices
- Browsers
- Operating systems
- Country / region / city
- Best days
- Best hours
Smart links
04- Smart-link human clicks
- Unique link clicks
- Repeat link clicks
- Bot traffic
Your ads keep the same URL. Your WhatsApp destination can change instantly.
Run one permanent campaign link, capture attribution, filter bots, identify unique clicks and switch traffic between primary and backup WhatsApp numbers whenever operations demand it.
- Direct-to-WhatsApp or branded bridge mode
- Prefilled message support for campaign intent
- Source, campaign, device, browser, OS and region breakdowns
Install once. Measure continuously.
Connect your website
Add the domain and WhatsApp number, then paste one async script tag before your closing body tag.
Drive campaign traffic
Use normal URLs or OneWa smart links with your UTM parameters. Session attribution is captured automatically.
Optimize from behavior
Compare landing pages, traffic sources, engagement, scroll depth and WhatsApp conversion to find the highest-impact CRO opportunities.
One price. Every feature. No seat limits.
Every plan unlocks the full product — the widget, smart links and the whole analytics workspace — for a fixed number of websites. Pick the tier that matches how many sites you run.
STARTER
- ✓ Sessions
- ✓ Unique visitors
- ✓ New visitors
- ✓ Returning visitors
- ✓ Pageviews
- ✓ Views per visitor
- ✓ Pages per session
- ✓ Engaged sessions
- ✓ Engagement rate
- ✓ Bounce rate
- ✓ Average session duration
- ✓ Average engagement time
- ✓ Average max scroll depth
- ✓ Lead quality score
- ✓ WhatsApp clicks
- ✓ Converted sessions
- ✓ Session conversion rate
- ✓ Form submissions
- ✓ Outbound clicks
- ✓ UTM source
- ✓ UTM medium
- ✓ UTM campaign
- ✓ UTM term & content
- ✓ Referrers
- ✓ Top landing pages
- ✓ Top content pages
- ✓ Devices
- ✓ Browsers
- ✓ Operating systems
- ✓ Country / region / city
- ✓ Best days
- ✓ Best hours
- ✓ Smart-link human clicks
- ✓ Unique link clicks
- ✓ Repeat link clicks
- ✓ Bot traffic
GROWTH ⭐
- ✓ Sessions
- ✓ Unique visitors
- ✓ New visitors
- ✓ Returning visitors
- ✓ Pageviews
- ✓ Views per visitor
- ✓ Pages per session
- ✓ Engaged sessions
- ✓ Engagement rate
- ✓ Bounce rate
- ✓ Average session duration
- ✓ Average engagement time
- ✓ Average max scroll depth
- ✓ Lead quality score
- ✓ WhatsApp clicks
- ✓ Converted sessions
- ✓ Session conversion rate
- ✓ Form submissions
- ✓ Outbound clicks
- ✓ UTM source
- ✓ UTM medium
- ✓ UTM campaign
- ✓ UTM term & content
- ✓ Referrers
- ✓ Top landing pages
- ✓ Top content pages
- ✓ Devices
- ✓ Browsers
- ✓ Operating systems
- ✓ Country / region / city
- ✓ Best days
- ✓ Best hours
- ✓ Smart-link human clicks
- ✓ Unique link clicks
- ✓ Repeat link clicks
- ✓ Bot traffic
AGENCY
- ✓ Sessions
- ✓ Unique visitors
- ✓ New visitors
- ✓ Returning visitors
- ✓ Pageviews
- ✓ Views per visitor
- ✓ Pages per session
- ✓ Engaged sessions
- ✓ Engagement rate
- ✓ Bounce rate
- ✓ Average session duration
- ✓ Average engagement time
- ✓ Average max scroll depth
- ✓ Lead quality score
- ✓ WhatsApp clicks
- ✓ Converted sessions
- ✓ Session conversion rate
- ✓ Form submissions
- ✓ Outbound clicks
- ✓ UTM source
- ✓ UTM medium
- ✓ UTM campaign
- ✓ UTM term & content
- ✓ Referrers
- ✓ Top landing pages
- ✓ Top content pages
- ✓ Devices
- ✓ Browsers
- ✓ Operating systems
- ✓ Country / region / city
- ✓ Best days
- ✓ Best hours
- ✓ Smart-link human clicks
- ✓ Unique link clicks
- ✓ Repeat link clicks
- ✓ Bot traffic
AGENCY PLUS
+ priority support
- ✓ Sessions
- ✓ Unique visitors
- ✓ New visitors
- ✓ Returning visitors
- ✓ Pageviews
- ✓ Views per visitor
- ✓ Pages per session
- ✓ Engaged sessions
- ✓ Engagement rate
- ✓ Bounce rate
- ✓ Average session duration
- ✓ Average engagement time
- ✓ Average max scroll depth
- ✓ Lead quality score
- ✓ WhatsApp clicks
- ✓ Converted sessions
- ✓ Session conversion rate
- ✓ Form submissions
- ✓ Outbound clicks
- ✓ UTM source
- ✓ UTM medium
- ✓ UTM campaign
- ✓ UTM term & content
- ✓ Referrers
- ✓ Top landing pages
- ✓ Top content pages
- ✓ Devices
- ✓ Browsers
- ✓ Operating systems
- ✓ Country / region / city
- ✓ Best days
- ✓ Best hours
- ✓ Smart-link human clicks
- ✓ Unique link clicks
- ✓ Repeat link clicks
- ✓ Bot traffic
Start with a 3-day free trial
No card required. The trial connects 1 website so you can try the widget, smart links and full analytics before paying anything. Ready sooner? You can upgrade to any plan above on the same day you sign up — your trial data carries straight over and tracking never stops.
Generate a WhatsApp link, free. No account needed.
Every OneWa plan starts from a plain wa.me link — the same free generator that powers the tool below. Use it standalone, or connect a website to unlock click tracking, backup-number failover and full campaign attribution on the same link.
WhatsApp CRO & website analytics, answered.
What is a WhatsApp link?
A WhatsApp link, also called a wa.me link or click-to-chat link, is a URL that opens a WhatsApp chat with a specific phone number, optionally with a pre-filled message. OneWa upgrades it into a smart link that records each click.
What is WhatsApp CRO?
WhatsApp CRO (conversion rate optimization) is the practice of measuring and improving how many website visitors actually start a WhatsApp conversation — by tracking sessions, engagement and WhatsApp clicks together instead of looking at click counts alone.
How do I track WhatsApp clicks on my website?
Add a website in OneWa and paste the generated tracking script before your closing body tag. It detects WhatsApp link clicks anywhere on the page automatically, alongside sessions, engagement time, scroll depth and form submissions.
Can I change my WhatsApp number without changing my ad or QR code links?
Yes. OneWa smart links point to a primary and backup WhatsApp number. Switching the destination number takes effect instantly on the same permanent URL, so ads, QR codes and bio links never need to be reprinted or redistributed.
Does OneWa work on shared hosting like cPanel or Hostinger?
Yes. OneWa is built specifically for PHP 8.2+ and MySQL/InnoDB shared hosting, with no Node.js, Redis, queue workers or WebSocket server required.
What counts as a "converted session" in OneWa?
A converted session is any tracked website session that included at least one WhatsApp link or CTA click — a strong intent signal, distinct from OneWa's engaged-session and bounce definitions.
How is OneWa different from Google Analytics for WhatsApp businesses?
General-purpose analytics tools were not built around a WhatsApp conversion goal. OneWa combines UTM attribution, session behavior and WhatsApp-click tracking with a built-in lead quality score, in a dashboard sized for shared hosting rather than an enterprise analytics stack.
Build a measurable path to WhatsApp.
Start with one website, one campaign and one conversion goal. OneWa gives you the data to improve the next click.